A: The big three are darkness, dirtiness, and smelliness. Let’s take them one at a time. Darkness–Dark rooms are not welcoming. Even if buyers do not realize why they do not like the home, they will not like it. One of the things we focus on in staging is making sure every room has adequate lighting. We may change light fixtures, remove draperies that block light, or add lamps to a room. It can even be as simple as making sure every bulb is at the maximum wattage allowed by the fixture. Dirtiness–Every home should have a thorough cleaning before it is put on the market. That includes outdoor areas, windows, carpet, and area rugs. Odors—At one time or another we have all walked into a home that smelled “funny.” Mustiness, pet odors and strong cooking smells are all turn-offs to buyers. The problem is that when you live in a home you become accustomed to its aromas and do not notice an unpleasant odor. Most people will not mention an odor to you, but your stager will! It is part of our job to make sure this is taken care of. And we have several ways of dealing with odors that we can discuss if the need arises.